Digital Marketing

Pave your way to success

The acronym PAVE stands for: Passion, Action, Vision and Excellence! First find your Passion because without passion staying the course is much more difficult. Take bold action driven by purpose. Define your Vision clearly so you know why you want to achieve your goal. Finally, strive for excellence in everything you do.

Once you pave the way to reach a goal, say, increase sales of one product, you can efficiently apply your roadmap to increase sales of other products.

PASSION

The difference between success and failure is passion and belief. Here is your litmus test. How deeply do you want to reach this goal? Do you feel passionate about it? Are you willing to do whatever it takes to achieve it? If you don’t, change it! If you do, go ahead!

The best way to become an expert at achieving goals is to start with one product, follow a roadmap, refine it, and then extend it to more products. Having ONE CLEARLY DEFINED goal that you are passionate about is the key to staying focused.

How many times have you heard that you should follow the acronym SMART to set your goals? And how many times have you set goals that don’t come close to being smart. Specific, measurable, achievable, realistic and time-bound. Take a second look at your target. Is it SMART? “Increase my device sales” is NOT a smart goal. “Increase my device sales by 10% by December 1, 2016” is a smart goal.

VALUES


“Our goals can only be achieved through a plan as a vehicle, in which we must believe fervently and on which we must act vigorously. There is no other path to success.” Pablo Picasso

An action plan contains the tasks, milestones, and deadlines you need to meet to reach your goal. Break your goal down into sub-goals; put them on a calendar or spreadsheet. Assign tasks and the resources you need for each step of the way.

When it comes to increasing sales, the bare minimum resources needed may be sales scripts, presentations, leads, a tracking system, a referral program, and of course, a positive and passionate attitude towards your goal and the product. that you are selling.

Finally, you must take immediate action driven by purpose. Actions that will bring you one step closer to your goal until you reach it!

The process so far is 1- Set a goal, 2- Define your big why (your passion), 3- Design your action plan and 4- Take action.

VISION

Do you have a clear vision of your end result? How will you feel? What does your success look like? And what are you going to do? Do you have a reward planned? Having a clear image or picture of your goal, more specifically how you will feel or where you will be once you have achieved it, can help you get through tough times.

You will come across obstacles as you pursue your goals. How will you stay the course when this happens? Having a clear vision can help you by refocusing your passion and belief and reminding you why you want to achieve this goal.


TIP: If you want to increase your sales, so you can make more money, so you can go on a cruise, print out a picture of the cruise you want to be on and post it on your fridge, computer, or as a display. save money.

EXCELLENCE

No matter what your goal is, do it with the intention of doing it right! Improve your skills by 1% daily. You can do this by reading articles, white papers, participating in webinars, seminars, or simply sitting down with your staff for 15 minutes once a week to discuss a product or idea.

The pursuit of excellence should be one of your goals, as it will help you achieve your other goals and aspirations.

I leave you with this: find your passion, take action with purpose, see your vision clearly, always strive for excellence, and remain determined. The road to greatness has been paved and a well paved road is easy to travel!

Thanks for your time. I wish you the best of luck in your pursuit of greatness!