Tours Travel

Can we force the addict to undergo treatment?

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Every now and then, I get the call where a family member asks if there is a process for forcibly sending a person to treatment. Some families will ask if there is a way to simply immobilize the addict, put him in the back of a truck, and take him to treatment. While I certainly understand the frustrations of living with an addict and the endless requests for help (which often fall on deaf ears), the answer is generally no. You cannot kidnap an addict and force him to treat you.

The best solution is an intervention for alcohol or drugs. However, any experienced interventionist will tell you that there are no guarantees when it comes to interventions. The addict still has the right to refuse treatment. In most cases, it is advisable to go ahead with the intervention. The family will at least have had the opportunity to come together as a team, provide a solution (treatment) and, God forbid, if something bad happens to the addict (further health complications, job loss, jail, etc.) the The family may feel a small level of comfort in knowing that everyone came together, did the best job they could, and offered the gift of treatment. In addition, the seed will have been planted in the mind of the addict that there is a solution available with the family waiting behind the scenes to offer support throughout the recovery process.

Drug or alcohol intervention offers another way of strongly suggesting that the gift of treatment be accepted. As long as it is available within the framework of family or friends, leverage can be used to persuade the addict to accept help. Addicts often view leverage as a means of imposing treatment on them, but this is simply not true. With leverage, the addict still has the right to refuse treatment. The result of such rejection, however, has consequences.

For example, an employer may attend an addicted employee’s alcohol intervention. If the employee resists treatment, as a last resort, the employer can create a limit where if the addict continues to resist treatment, they will lose their job. Notice that in this example the addict still has a choice. You can resist treatment and keep drinking. If you do, however, you will now have to face the consequences of dismissal. This type of leverage can be a powerful tool not only to “persuade” the addict to receive treatment, but also to remove the enablement and, perhaps most importantly, create healthy boundaries for the addict’s friends and family.

California allows an involuntary psychiatric evaluation, commonly known as a 5150, with a view to obtaining some level of short-term medical treatment during the mandatory suspension. The 5150 process has specific criteria and is not an easy undertaking, especially if you are dealing with a participant reluctant to the treatment process.

California Welfare and Institutions Code (WIC) 5150 is a request for involuntary admission for up to 72 hours from the time the statement is written. WIC 5150 is not itself a direct admission form and does not itself authorize involuntary admission; just lead the individual to the door. Then, as described in WIC 5151: Before admitting a person to the facility, the professional person in charge of the facility or his / her designee will evaluate the person in person to determine the appropriateness of involuntary detention. During the period of confinement, a mental health professional evaluates an confined individual to determine if a psychiatric admission is warranted. Confinement and evaluation generally take place in a county mental health hospital or designated emergency room. If the individual is admitted to a psychiatric unit, only a psychiatrist can rescind the 5150 and allow the person to voluntarily remain or be discharged.

On or before the expiration of 72 hours, the psychiatrist must evaluate the person to see if they still meet the criteria for hospitalization. If so, the person may be offered voluntary admission. If rejected, another suspension of up to 14 days can be requested.

The criteria for a 5150 withholding require probable cause. This includes danger to self, danger to others along with some indication, prior to the administration of the hold, of symptoms of a mental disorder and / or serious disability. The conditions must exist in the context of mental illness and the person must be refusing psychiatric treatment.

I can report from experience that a 5150 withholding is not an easy process and local authorities take it very seriously. A family called me to help them facilitate an alcohol-related intervention. His lover, a 50-year-old alcoholic, resisted treatment, lived alone in a large house, and was a recluse. It was clear that his alcoholism was progressing to the point where his family feared that he would soon die (several days at best) from the disease. Although we tried for several hours to “communicate” with her through the intervention process, the intervention ended with a phone call to 911 requesting a 5150 due to a serious disability.

Police and fire department arrived and conducted a brief assessment using the criteria mentioned above. After asking her a series of questions to determine her mental state (name, where she lives, what day it is, etc.) and further questioning her about suicide and homicide, they determined that she did not meet the criteria for a 5150 withholding. Although she could It was said that she was severely disabled (she was drunk at the time, empty bottles all over the floor, empty food containers strewn about), her condition was, however, insufficient to satisfy the code provision on “severely disabled” and the authorities had no another alternative but to leave the house.

While a 5150 withholding is available when applicable, it is not a guarantee. Specific legal criteria must be met. In cases where a 5150 is requested for addiction, the very serious question of drug / alcohol treatment remains. At best, the family waits for three days (and perhaps an additional 14 if granted) to plant the seeds of treatment to address addiction problems.

Arts Entertainments

Simultaneous Discoveries

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How do two or more people, strangers to each other, work on the same problem and reach the same conclusion simultaneously? Very often, each discoverer will accuse the other of copying their work, when in fact each did not know that the other was working on the same project. There are many cases of such simultaneous discoveries.

British biologist Sir Aleister Hardy believes that animals develop a group mind and that all species can be linked by a cosmic mind to transmit information through space. Rupert
Sheldrake, a biologist, agrees with Hardy. They cite examples of monkeys washing sweet potatoes to get rid of sand. First, the monkeys on the island of Koshima practiced it. After a few months, the monkeys on another island without contact with the previous ones, also developed the same habit. Sheldrake says that rats that have learned to run a maze pass this knowledge on to rats in other laboratories. How do you test this theory? His proof is that rats from other laboratories learn the trick in a shorter period than before.

He calls this concept “morphogenetic fields” and believes that this ability is similar to the simultaneous discoveries that several people make in different areas of the world, but I believe that the human mind is the link. Our minds transmit information to rats in other laboratories through various places, including contact. When we see monkeys on one island, we think “why don’t those on the other island do the same?” and this information travels to the monkeys on the other island. The process consists of accelerating our progress from an earthly being of limited knowledge to a heavenly being with a broader knowledge. This progress must be made step by step. So nature looks for prepared minds and two or more people realize a problem and work on it. The problem is solved independently and often simultaneously. Here are some examples.

ELECTRONS

JJ Thomson and Charles-Francois de Cisternay DuFay independently discovered electrons. DuFay thought there were two types and called one glassy electricity and the other
resinous electricity. (The English physician William Gilbert introduced the electrical term from the Greek word “electron” for amber because amber would acquire a special character of
attract or repel metallic objects when rubbed on fur).

AIRPLANE

The Wright brothers in the United States and Richard Peers in New Zealand developed the aircraft at the same time. Richard Peers flew two years before the Wright brothers, but he was a loner and never published. The Wright brothers came to the same result without knowing Peers’ work.

JET ENGINE

The jet engine was developed simultaneously by a German engineer, Paul Schmidt, and a British engineer, Whittle, from RAF College in Cranwell.

LIQUID FUELS

When Hermann Oberth was advising German warlords on liquid fuel for long-range missiles, Robert Goddard was working on similar fuels in America.

SPECTRAL LINES

Lord Kelvin in England and George Robert Kirchhoff in Germany discovered that each element produced its own spectral lines. Using this system, John Lockyer in England and Pierre Janssen in India identified, almost at the same time, the yellow spectral lines of helium in the sun.

UNIVERSE RECEDING

Edwin Hubble (1889-1950) in the USA, Abbe Georges Lemaitre (1894-1966) in Belgium and Willem Sitter (1872-1934) in the Netherlands developed the theory of the receding universe at the same time.

SATURN’S RINGS

The C ring around Saturn was discovered in 1850 by William C. Bond (1789-1859) of the Harvard Observatory and two weeks later, independently, by WR Davies in England.

NEPTUNE

In 1846, JC Adams of the University of Cambridge and Urbain Joseph Leverrier (Luh-veh-ryay) of the Ecole Polytechnique in Paris independently calculated where Neptune would be found.

CYCLOTRON

Soviet physicist Vladimir Isifovitch Veksler and Edwin Mattison McMillan in California independently devised the “Synchronized Cyclotron” at the same time.

VIRAL MUTATION

Regardless, Luria Salvadore Hershey discovered viral mutations.

NUCLEAR MAGNETIC RESONANCE

EMPurcell and Felix Bloch independently developed nuclear magnetic resonance (NMR) to study the interior of living organisms without damaging the tissues that X-rays would cause.

SEMI-MAGIC NUMBERS

JHDJensen and Gopper-Mayer independently discovered “semi-magical numbers” (stability of atoms containing 28 or 40 protons in layers).

CAT SCANNER

Godfrey Hounsfield, an electrical engineer working for a private company in London, and Allan Cormack, a physicist at Tufts University in Boston, developed the cat scanner (computed axial tomography) independently at the same time. When connected to a computer, it will scan and enlarge a tiny area and make it easier to diagnose the condition. In October 1979, these two scientists received the Nobel Prize for inventing the cat scanner.

LIQUEFIED AIR

William Hampson in England and Karl von Linde in Germany independently liquefied air on a large scale in 1895.

CALCULATION

Both Newton and Leibnitz discovered calculus independently at the same time. However, Newton did not publish his work. He developed this system to calculate the gravitational force of the sun and solve the revolutionary elliptical trajectories of the planets. About 10 years later, when Leibnitz wrote to Newton, Newton responded by saying that he had already worked out that system.

DARWIN AND WALLACE

Charles Darwin (1838) and Alfred Wallace (1848) worked independently on the theory of evolution. When Wallace was in Indonesia, he had a malaria attack and decided to transmit
Without delay a thought came to Darwin’s mind. He wrote a letter and mailed it the next day. When Darwin read that letter, he was surprised to see that Wallace’s findings were very similar to his own. (Darwin had not published his theory) In Wallace’s letter, Darwin saw confirmation of his own ideas, although Wallace was trying to convey his belief that an activity
of the spirit permeates the universe.

Hugo De Vries from the Netherlands, Karl Erich Correns from Germany, and Erich von Tschermak from Austria studied Mendelian in plants without knowing that the other two were doing the same or that Mendel had done the work. In a final review of previous publications, all three came across Mendel’s article. All three were published in 1900, each citing Mendel’s article and giving Mendel
full credit for discovery, posting his own work as confirmation.

TV

The fundamental principles of television developed independently in Germany, England, France, Scotland, Russia and the United States during the 1920s. Sawyer in the United States and Morris Leblanc in
France proposed a quick scan of a scene line by line to build an image. Baird in England and Jenkins in the United States independently achieved long distance transmission of an image.

ELECTRICAL INDUCTION

Joseph Henry (1823) in the United States and Michael Faraday (1831) in England independently found electrical induction. Each one posted a few months apart.

COMPTON EFFECT

Sir Chandrasekhara Venketaraman independently discovered the Compton effect (the light scattering effect of molecules) before Compton. This discovery helped in the study of the molecular structure.

ELECTRIC LAMPS

Incandescent filament electric lamps were independently developed by Sir Joseph W. Swan in Great Britain and Edison in the United States in the late 1870s.

FITZGERALD CONTRACTION

Lorenz and Fitzgerald independently discovered the contraction of Fitzerald objects due to velocity. Michaelson and Morley did an experiment to decide if there is any difference in the speed of light due to the motion of the earth. They were unable to detect the difference due to an error in their research. The mistake was the speed contraction. The length of one foot will become 6 inches if the ruler is traveling at a speed of 161,000 miles / second. At the speed of light 186282, the contraction will be total and the length will be zero in the direction of travel. Lorenz advanced the same theory independently. Therefore, it is now known as the Lorenz-Fitzgerald contraction.

RUBELLA VIRUS

Weller and his co-workers at Harvard, Parkman and co-workers at the Walter Reed Army Research Institute in 1961, working independently reported the isolation of the rubella virus and its
successful growth in cell cultures.

ANTHRAX BACILLUS

In 1870, Robert Koch in Germany and Pasteur in France independently discovered that a bacillus was the cause of anthrax.

MALARIA

Batista Grassi in Italy and Ronald Ross in Calcutta worked on the life history of the malaria parasite at the same time.

LIGHTNING

Bernigaud Chardonnet in France and Sir Joseph Wilson Swan in England patented the same rayon development process a few months apart.

PHOTOGRAPHY

Dagueirre in France and Talbot in England independently developed the principle of photography

PERIODIC TABLE

Julius Lothar Meyer in Germany and Dmitri Ivanovich Mendeliev in Russia simultaneously discovered the periodic table of chemical elements.

STEREOISOMERISM

Stereoisomerism was discovered simultaneously in 1874 by Van’t Hoff in Holland and Le Bel in France.

CELLS

MJ Schleiden and T. Schwann from Germany independently formulated the cell theory, viz. that all living matter is made up of cells and that each cell is an independent unit although
they cooperate with each other.

BODE LAW

Ampere independently discovered Bode’s law of planetary distances.

RNA STRUCTURE

Warren Nirenberg, Gobind Khorona, and Robert Holley independently worked out the genetic code and structure of DNA and RNA. They shared the Nobel Prize in 1968

BOYLE’S LAW

Edme ‘Mariotte independently discovered Boyle’s gas law and added that the temperature must be constant.

HYDROGEN AND PHOSPHORUS

Hennig Brand and Boyle independently discovered hydrogen and phosphorus.

NEWTON LAW

Newton’s law, that force is inversely proportional to the square of the distance from the body to its center of rotation, was discovered independently by Robert Hooke.

TRACING ANTARCTICA

Nathanial Palmer in the United States and Bellingshausen in Russia charted the Antarctic area at the same time.

BAKELITE

In 1907, LAH Baekeland in the US and James Swinburne in the UK simultaneously patented Bakelite (phenol-formaldehyde plastic)

There are hundreds and thousands more of such simultaneous discovery cases. They will fill many volumes. When the time comes, the Universal Being sends the project to everyone so that whoever is ready can work on it. This shows that God wants to reveal these secrets to man. Not all human beings will reach the almighty level at the same time. Each one receives the knowledge according to his ability. Everyone has their freedom to receive or reject.

How is it possible that two or more people in different places are working on the same topic and getting the same answer? Is it purely accidental? Such widespread accidents! Certainly not. There is an unknown force that directs all the events of the universe. Since we cannot see, we say there is nothing.

Technology

Travel tips for single women

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In the last decade, the number of single women has more than doubled according to official figures. Many have chosen to live an independent life rather than have a traditional husband. Also, 1 in 5 women will never have children. Furthermore, 40% of all households with children under the age of 18 are the only ones earning an income. Only a few decades ago it was difficult, if not impossible, for a single woman to be able to take out a mortgage. These days, more and more women are buying houses on their own. In recent surveys, single women represent between 16 and 22 percent of home buyers. Women are now killing their own spiders, mowing their own lawns, and repairing their own bathrooms, etc.

With these facts, it is no wonder that the individual travel industry is booming. Travel companies and tour companies now have to adapt to these ‘free men’. Many individual travel tours are emerging and vacation companies are designing vacations for these types of independent women. You just have to go to Google and type in ‘travel trips for single women’ to see thousands of dedicated websites committing to rank first. If you are a modern woman and you want to travel the world on your own, there are some tips that you should follow to avoid stumbles along the way:

  1. Be prepared for the questions “Why are you traveling alone?” Many people will not understand your reasons for being single and wanting to travel alone. Being prepared for this question will put you in a good position and avoid being caught off guard or annoyed by the question.

  2. Use your instinct. Women are much more sensitive and emotional than men, this means that they have a much stronger instinct or instinct, so use it. If you feel insecure, you are probably right and should walk away. Maybe you get weird vibes of some kind in the pub. If you feel uncomfortable and the alarm bells in your head are ringing, step out of potential danger.

  3. If this is your first solo trip, why not book with a pre-planned vacation travel company? Like I said before, there are literally thousands of companies designed for solo female travelers. There will be someone to pick you up from the airport and take you to your hotel and then pick you up for tours. Some companies will put groups of single women on the same tour so that you are in good company.

  4. This is common sense, but don’t follow strangers to secluded places or accept accommodations or elevators from men or women you don’t know.

  5. Do not wear flashy jewelry or expensive clothing ‘in public places, as it will show people that you have a lot of money. You will be more of a target for thieves if you display your jewelry.

  6. Make sure you know the emergency number for the country you are visiting and make sure you have a mobile phone charged at all times.

  7. Some cultures believe that a woman traveling alone is considered available. To avoid unwanted attention, you can wear a fake wedding ring.

  8. Tell a few friends and family about your plans and check in with them from time to time.

  9. Be prepared by having photocopies of your passport, identification, and travel insurance.

  10. If you’re concerned about your lack of self-defense skills, why not take a basic class before your trip? This will give you more confidence to travel alone.

Finally, don’t be afraid. If you have chosen a single life for your own decisions, then you are probably a very confident person. Being alone can be and is fun. Ignore what your “mated” friends say about serial killers and rapists. Don’t let them put you off because they think it’s dangerous. Couples can get into trouble just as easily as single people who travel. Use your common sense and play it safe. You will have a lot of fun doing exactly what you want to do and when you want to do it.

Business

Integrity – The Iceberg Analogy – Below the Waterline (Part 2)

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What is integrity? Integrity is like an iceberg. We can easily see the visible part above the waterline, but most of it is underwater. The “ethics above the waterline” is usually very clear and written. Violation of codified ethics can result in you being fired, fined, or imprisoned.

While there are few gray areas above the waterline, the integrity runs much deeper. What is below the waterline is gray and cannot be seen immediately. There are no laws, bibles, regulations, or business ethics guides to rely on. You will not go to jail, you will probably not be fired, or you may not even be promoted for compromising your integrity. But hitting the invisible part of an iceberg can sink a person, an organization, or an entire nation. The Titanic sank because the iceberg blew rivets far below the waterline that held the hull plates of the “unsinkable” liner together.

Integrity and intellectual honesty ultimately determine your worth as a human being, the trust of society, friends, and family. The cultural integrity of an organization is an important factor in its long-term results. Success requires vision, being in the right business at the right time, innovation, resources, and a little bit of luck. But without integrity, the right ideas cannot flourish. Without integrity, wrong initiatives are funded for political reasons when it is impossible to have an intellectually honest discussion.

One of the tell-tale signs of an organization that has lost its integrity is foresight. I have observed organizations that quite often fell short of their projections by a wide margin. Good planners often develop plans with optimistic and pessimistic assumptions, and then run the business with a realistic plan somewhere in between. But some organizations tend to present an overly optimistic plan to their stakeholders. Unless everything goes perfectly, the company is forced to announce lost profits and, usually, layoffs. I have observed the most clearly optimistic “hockey stick forecasts” in declining companies, projecting a bright future where none exists, to postpone the inevitable downsizing. The same is true in government, in this case to protect positions and service budgets that are no longer important.

Another symptom of compromised integrity is evident in new product development. Product programs are launched with unrealistic cost targets and revenue projections until “make or buy” decisions are resolved in favor of “do.” At that time, the company invested too much to abandon the project.

Lost forecasts are often the result of a culture that lacks integrity, from the individual sales representative and product manager to the CEO. Everyone knows the projections are unrealistic, but you overcommit to get funding or save your work for another quarter. This culture avoids “confessing” until the CEO has to announce quarterly results, and then stocks plummet.

Integrity does not mean that forecasting is an accurate science, or that intellectually honest organizations never lose their projections. A trustworthy company can miss its objectives, and that presents an opportunity for the savvy investor. The key question to ask is whether the underperformance was caused by temporary, unpredictable and occasional market conditions, the delay (not the loss) of a key trade, the weather, or due to more fundamental issues. Investors can accept a quarterly earnings shortfall, or “one-time charge,” and the stock rallies, but the market is smart enough to see a downward spiral.

The downward spiral of many companies can be linked to a culture of committed integrity. It starts with unrealistic projections leading to disappointing results, R&D cuts, layoffs, low morale, avoidance of innovative risk taking, outdated product lines, loss of key talent, more layoffs … the cycle continues.

In the downward spiral, organizations reward compliance rather than promoting the open dialogue that is needed for success. One sign of trouble is frequent reorganizations, designed to show stakeholder activity, but without a clear vision of how change deploys resources and talent more effectively and makes the company more competitive. In survival mode, weak management often leaves out the brightest talent who can challenge the status quo. These rearrangements do nothing more than rearrange the deck chairs on the Titanic.

Without a radical change in management and culture, the slow and agonizing downward spiral caused by a lack of a culture of integrity can be more damaging than “above the waterline” offenses. Changing top management alone often does not solve the problem. A culture of low integrity that has spread throughout the organization is like cancer. It requires radical and painful surgery and a long recovery.

When discovered, organizations that violated the laws generally end up bankrupt or pay the fines and recover. But companies that lack integrity, especially tech companies that depend on innovation, rarely bounce back. They are sold at bargain prices, dismantled, or reduced to a fraction of their previous value.

The most admired and successful companies are in a similar but positive cycle: Apple, Google, Berkshire Hathaway and Amazon. Google gave up market share and potentially billions in revenue to avoid censorship in China, but shares are at near record highs. Winners attract the best minds, who are seeking not only great salaries and stock options, but also membership in an organization they can be proud of.

Home Kitchen

Vintage kitchens from the 30s, 40s and 50s

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1930s: The Steamy Depression-Era “Modern Kitchen”

In the 1930s, the kitchen was being transformed from the antique kitchen to the “streamlined modern kitchen” with time-saving features, better organization, and greatly improved ventilation. The “all-electric kitchen” was promoted in popular magazines with numerous advertisements showing newly designed appliances large and small. Mixers were a housewife’s dream, now designed with numerous accessories that could sift flour, mix dough, grate cheese, squeeze lemons, whisk potatoes, mash, slice and chop vegetables, and even sharpen knives. “Depression Green” was the “in” color used on wooden kitchen utensil handles, kitchen cabinets and tables, and kitchen utensils. Often the accessories were cream and green, replacing the black and white look of previous decades.

Other popular color combinations in the 1930s were gray and red or crimson, silver and green, pearl pink and blue, as well as the use of checkered patterns in textiles. Kitchen items, such as cans and bread boxes, tended to be painted lightly, perhaps with a simple decal.

In 1935 the National Modernization Office was established to promote modernization throughout the country. Manufacturers competed for better-designed kitchen appliances and accessories. Color began to enter kitchens in the 1930s and magazine articles featured decorating tips on color schemes and how to incorporate the kitchen into the rest of the home. The kitchens were no longer workstations, but received as much attention as the rest of the house. Appliances small and large were available in colors, and Sears and Montgomery Ward featured colorful cookware and “Japanese” accessories such as bowl sets, kitchen sets, cake liners, bread boxes, and trash baskets.

1940s: the colorful postwar era

The post-war kitchen of the 1940s began to become family gathering places and now tables and chairs made of chrome bases with enamel, linoleum or plastic tops could be added to a more spacious kitchen that replaced smaller kitchens. focused on work. Separate formal dining rooms were being replaced by kitchens that could accommodate family and guests. The kitchen was becoming a very cozy space and primary colors dominated the interior decorating palette. Magazines advertised products for their “Modern Gay Kitchen.” Combinations of red, green, and yellow or red and black were popular, as were brightly colored tablecloths, textiles, and curtains. Flowers, fruits, and Dutch motifs were all the rage and found on shelf paper, ornaments, stickers, and kitchen utensils. Appliances with streamlined designs, rounded corners and smaller proportions continued to be produced. The washer / dishwasher combination was introduced, as well as the garbage disposal and freezers for home use.

1950s: the atomic age, the age of pastel space

Dramatic changes would occur in the kitchens of the 1950s when the space age, atomic age designs and materials entered the picture. Fifties kitchen featured plastics, pastel colors like turquoise or aqua, pink and yellow (home colors), Formica and chrome kitchen table and chair sets matched Formica kitchen countertops and were easy to keep clean with the messy little ones. After the war there was more time for leisure promoting kitchen utensils and accessories for picnics, barbecues, parties and the home bar.

The introduction of color television in the 1950s brought full color to America’s living rooms, where housewives could now see all the exciting products and appliances available. After World War II, there was a new generation of plastics and a time to “live gracefully” and be entertained. Kitchens and homes saw the transition from glass, ceramics, and tin products to numerous types of plastics that made informal living easier. The Melmac and Melamine plates, the Lustro-ware and Tupperware storage accessories and the “thermowall” for picnics were a great success. Vinyl was used for tablecloths, chair covers, and furniture, and bark cloth with boomerang and abstract shapes was popular. Tablecloths and dishcloths continued to be brightly colored and souvenir textiles were added to the home with tropical, Southwestern and Mexican themes. Poodles, roosters and designs with kitchen utensils, teapots and coffee pots decorated with potholders, covers for appliances and table linens. The appliances were built-in and came in 1950s colors such as turquoise, soft yellow, pink, and copper.

Auto

Ford poised to lead small SUV market growth

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Ford, which catered to the SUV boom in the 1990s, has revealed its plans to invest more in small and midsize SUVs, which are set to launch numerous models around the world. The small SUV segment, which has seen a massive increase than any other Ford vehicle segment, is wanted to be larger and with newer and much more advanced vehicles.

Ford has affirmed its plans to launch its Ecosport subcompact SUV in more than 60 countries around the world from just 10 in the current picture. The Escape, rebranded Kuga outside of North America, will launch in Chinese markets this year. The huge investment was said to be a major gamble to incorporate Ford’s plan to spread multiple small SUVs by Jim Farley, Executive Vice President of Global Sales and Marketing, and is expected to pay off. Small SUVs have helped Ford multiply its market share; especially traditionally tougher coastal markets like California and catalyzed expansion in developing markets. CEO Alan Murray has pushed beasts like the Explorer SUV on a diet to invite more customers looking for rough-terrain performance, cargo space and fuel economy. With increasing wealth in the Indian and Chinese markets, One Ford Plan has thrived very well and is expected to continue for years to come.

People all over the world have fallen in love with these small utility vehicles. The body style looks intriguing, while the fact that people can sit above traffic and pack luggage, as well as people comfortably, is attractive; while the main factor is the fuel economy of the vehicles. SUV deliveries worldwide have peaked at 35 percent since 2005, representing 13 million units sold per year, and will continue to outperform other supply segments for 2017, increasing their share of vehicles sold to 20 percent. hundred. The growth is largely driven by the rise of paperbacks in India and China and the rise in gas prices in North America.

To capture a large chunk of market share, Ford must make efforts to drive growth outside of North America. Ford units in North America and Europe have made huge gains in the SUV and small utility markets despite huge losses in the sedan and hatchback segments. The orders go way beyond small utility company production, says Farley and that nothing has been more. prolific than the boom in small SUVs. Western trends have now apparently carried over to developing countries as customers are fascinated with the concept of sedan-like drivability and fuel efficiency. China proves to be the biggest opportunity as it is home to demands for small, medium and large SUVs, and market demand is expected to double in the next five years.

The global need is believed to be rapidly converging towards the segment of the most attractive vehicles with enormous power and good fuel economy in the wake of rising global gas prices. As the consumer progresses in income and stature, they are moving toward small utilities rather than small cars in favor of large space along with generous features, great gas mileage, and safety for the whole family.

Digital Marketing

How to use Instagram to build your business brand

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Three ways to start a brand-centric social media strategy

Instagram has quickly become a dominant force on social media and you will be surprised how effective it can be for your business.s.

A brand-centric social media strategy ™ is a great idea before starting any social promotion. Not only will you save time and money down the road when you have followers, but building them will also be a lot easier.

Branding with social media can actually reach a significant audience, but you must give users a sincere reason to follow.

This comes from understanding your current brand equity and properly translating it into an account that your ideal users will seek out and want to follow.

With Instagram you have enormous brand potential. If you haven’t already, you need to properly define your brand. Take a look at our post on how to define your brand if you’re stuck.

Now let’s see what you need to do to properly build your business brand on Instagram:

1. Your profile

Your profile page is where your business branding should start on Instagram.

You can feature your logo or head shot depending on your company brand. I always recommend wearing your professional head shot if it’s the face of your business and using a logo if you’re a larger company like the Adidas profile shown here.

Then you have 150 characters in the description field to tell people what you do. Use this space to make a clear and compelling statement. If a hashtag defines your business, this is where to include it (or they if there are more than one).

If you ever have a promotion with a relevant hashtag, you can update your profile accordingly.

Then you have 1 chance for a link. If you’re just getting started with Instagram, you probably want to make this your home page. Ideally, click this link to a landing page for your free giveaway so you can use this space for list building as well.

The next time you have a new promotion, you will want to exchange the link and direct users through it.

2. Your publications

Consistency is key and not just in your posting schedule. You need to have a common theme for all your images where that theme gives your followers a window into what you provide.

This is not the platform on which spam ads can be sent. Your followers want to know a commercial brand on Instagram by seeing who is behind the brand, not its ads.

In saying that, you absolutely must show off your products, especially when you have something new to offer. But don’t just run infomercials.

Instagram is a great place to showcase your business community. If you have a birthday party at the office, please post some photos or a short video.

If you have a day when employees take their dogs to work, let your followers see what’s going on.

When you post all of this, remember who your primary target audience is and who can become a customer. Tailor your posts to that general theme.

When appropriate, you can direct users to a link by posting: “follow the link in our bio for more” using the text section that accompanies each post.

3. Your competition

Your competition is a great way to find new followers who are already interested in what you do. They can also provide great information on which hashtags are effective in your industry.

If you already use Instagram, you will have seen how competitors always look at each other on this platform.

Once you like or follow a particular brand, you will see that within minutes your account will be followed by another brand related to the brand you just followed.

There are companies that literally only do this as a full business model.

Caution: Stay away from any company that promises to increase your number of followers. Volume may seem like a good perspective for a business, but these types of services will only devalue your brand and account by gaining irrelevant followers who post spam comments.

Follow your competition yourself and comment on their posts with real insight.

This is a genuine and heartfelt way to not only build your brand and find new people, but also put you where your users will be with your own account.

See which posts your competitors post that perform best in terms of actual likes and comments, and adjust your own strategy to reflect your success.

A great way to start it all is to find out which hashtag really defines your business. Understand that there are communities for individual businesses on Instagram and you’ll want to be a part of the ones that are relevant to your industry.

Getting started can be tricky, but maintaining it can be even more difficult. A dead brand on Instagram sends a bad message to users and with 75% of users checking social media before making a purchase, you are risking a lot by doing this incorrectly or not doing it at all.

Relationship

Murphy Beds: The Reason They Might Work For You

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There is a time when living the suburban dream is ideal. You have kids running around the house, a couple of dogs, and visiting friends and family over the holidays. Having a big house is something to enjoy and be proud of, but then the kids grow up and all that space becomes impractical, so you start dreaming of a two-bedroom condo in the city. No more yard work on Sunday afternoons, no more painting the peeling paint in the house, no more worrying about the roof, sounds wonderful, right? But where does the family stay when they visit? Two bedrooms are not a lot of space and it would be ideal to be able to use the second as a home office or study and not have it cluttered with bedroom furniture. The best way to optimize space and function is with a Murphy fold-down bed.

This bed is stored in a wall cabinet that opens and the bed folds up. Cabinets can be included in the design of a home office or study and this will give your guests a comfortable night’s sleep. Having an inflatable mattress on hand is great for those emergency overflow cases, but you want your guests to be comfortable and sleep in a real bed and in a private room, not on the floor or in the living room.

The Murphy bed has been around since the late 1800s, when people moved to cities and lived in small one-bedroom apartments. It was impractical, not to mention inappropriate, to host guests in the only room that had a bed, so this invention grew out of a need for more usable space. Not only could you get beds that lowered from the wall, but larger pieces of furniture were designed to hold a folding bed.

Over the past 150 years, populations have moved to cities, out of cities, and now, once again, to cities. Having a beautiful 3,000-square-foot home in the suburbs works well for some of us, but more and more people are drawn to the comforts of city life. Empty nests, young professionals, and even families are drawn to the bustle of the city. This creates the need to solve the space problems that come hand in hand with apartment living.

Living in smaller spaces just requires more initial planning and a creative approach to using your space. Rather than having a space for everything, certain spaces must serve double duty and it is impossible to allocate space for a guest bedroom. That is unless your home office is converted to private bedrooms simply by opening a cabinet. So whether your kids are home for college or your parents are joining you for the holidays or you just have friends from out of town, you don’t need to rearrange the whole place to provide an inflatable mattress in the living room. . You’ve thought it through carefully and your home office will magically transform into a comfortable haven for your home guests. The Murphy fold-down bed solves the problem of having bedrooms when your square footage is not large.

Gaming

Free Browser Games – New Browser Games

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Facebook Games – List of all social games on the Facebook network | Free Browser Games – New Browser Games

Restaurant City is a 2D social restaurant management game that allows players to start and manage their own restaurant from scratch. Rearrange and design your new restaurant with a variety of decorations. Hire a full team of friends, set the daily menu, gather ingredients, and keep customers happy. Although it’s comparable to other games like Café World and Pet Society, where players can prepare tasty meals in Restaurant City, it’s all about the ingredients. Players buy, earn, trade, and even farm the recipe ingredients needed to create meals. Work with your neighbors or compete against them for the position of the best restaurant on the block.

Starting your own restaurant, gameplay

In Restaurant City, players are in charge of their own fully functioning restaurant. Each player starts small with several tables, chairs, and stoves. Before the game can begin, users must hire some of their Facebook friends to work for them. A quick click on your avatar and then the desired job will accomplish this task. Once all the waiters, chefs, and janitors have been assigned, players are ready to go to work. Restaurant City has a useful Open Hours feature that allows players to choose opening and closing hours to suit their playing hours. This option saves users from having to rush and log in again just to check on your restaurant. There are several shifts available for managers to choose from. Each shift has a coin fee. Shorter shifts generate more profit because they are cheaper. Players can schedule their employees to work any length of time from 30 minutes to 24 hours. Employees complete tasks automatically by following their assigned duties. Custodians clean up spills, waiters serve meals, and chefs keep busy behind the kitchens. Players take on a more managerial role, so the game is quite slow. Coins and XP are earned by leveling dishes, serving customers, and visiting neighbors. Players spend most of their time using strategies to improve their rank, collecting necessary ingredients, and decorating. Each restaurant has a popularity number. The more satisfied customers, the higher the rating. Users need to figure out how to balance staff in a way that serves all incoming customers in a timely manner. Customers who have to wait too long will back out and decrease the restaurant’s popularity.

Hunting for ingredients

Restaurant City has a very varied menu. It is divided into four categories consisting of a starter, main course, dessert and drink. Players can serve customers tuna steak with vegetables, Russian cappuccino, lobster, hamburger and fries, pink lemonade, mango pudding, apple and pork chops, chocolate cake, beef enchilada, or strawberry smoothie. To cook a variety of foods, you need ingredients. The ingredients market is limited and very expensive. There are only three items for sale per day for coins. The rest of the ingredients require Playfish Cash to purchase. If a player doesn’t want to spend real money on common items like water, ice, bread, butter, flour, sugar, cheese, and eggs, then they must rely on their neighbors and other methods to obtain them. Players can receive ingredients daily for free by logging in and correctly answering the food questionnaire. The questions often range from real life cooking techniques to culinary trivia. It is quite challenging. This is a unique feature of the game that educates players in a fun way. In Restaurant City a garden option similar to the Pet Society game is available. Players can grow their own fresh ingredients. The garden lot expands as the user levels up. Although it is a nice touch, there is no choice in the type of seeds you can plant. A mysterious bag of unmarked seeds will produce random spices, vegetables or fruits when ripe. New dishes can be learned and level up to increase XP when all required ingredients have been collected. Neighbors can also help in finding ingredients.

Checking out the competition

At Restaurant City, friendly competition and friendship go hand in hand. Players can visit their friends’ restaurants to help out or take a trip to a random street to see how other restaurant mogul businesses work. Visiting neighbors can earn free coins, XP, and an ingredient. Remove trash from your floor like spilled soda cans, discarded pizza slices, and banana peels by clicking on them. Sometimes your restaurant may have a nasty leak, a blazing fire, a penguin invasion, a sleeping bear scaring customers away, or giant mushrooms in the garden that require immediate attention. The first time a player visits a new neighbor, they win a free ingredient. This makes neighbors an essential part of the game. Users must trust their friends to earn a significant amount of XP to level up and receive ingredients that can be tedious at times. Players can also trade ingredients with each other by clicking on the Ingredient Trade icon. For some players who don’t like to depend on their friends to advance games, constantly joining in, adding lists of neighbors, and haggling over ingredients can be exhausting. All neighboring restaurants on the street are ranked in order of popularity. This system allows players to know exactly how their restaurant is compared to their friends. Restaurant City takes full advantage of its multiplayer aspects, allowing users to travel random streets with non-neighbor players and rate their restaurants.

Everything but the sink

The personalization at Restaurant City is exceptional. Everything is customizable, from a player’s avatar to the tiny details on the exterior of the building. Users have the option of keeping their avatar basic or customizing it. Give your avatar a Mohawk rock star, Princess Leila hairstyle, attract villains or cool shades. The game has dozens of various themes to choose from, including Roadside Diner, Saloon, Moroccan, Medieval, Oriental, Chinese, Japanese, Mexican, 1960s psychedelic, and Victorian style. There are also some funny and unexpected designs like UFO, Zombie, Ghost, Anime and Princess available. It is possible for players to create any type of restaurant they want. Necessary basic items like chairs, tables, stoves, toilets, and even drink dispensers come in a variety of custom styles. Depending on the desired theme or look, users have hundreds of items that they can add to renovate their restaurant. Click and drag new patterned tile floors, colorful wallpaper, arcade machines, dividers, walls, aquariums, stereos, and arcade machines. The exterior of the restaurant can also be redesigned. Resize the building from a small size to a gigantic building base. Put up various roofs or use decorations like a roving spotlight, balloons, lanterns, flags, flowers, awning, menu signs, gorilla, benches, robot chef, and a magical unicorn. A very cool feature of Restaurant City is the music player that can also be customized. Users can change the default elevator tune that plays over and over to a catchier tune. Choose from the classic Pineapple Overture, the cheerful My Irish Heart, Asian-inspired Delicate Spring, Latin Fiesta Brothers, or the smooth Lounge Lizard Slide.

Final verdict: great

Players participate in a competitive world filled with restaurants vying for the top spot. In Restaurant City, users have infinite customization possibilities. There are also some very cool features that keep the game entertaining. Explore the virtual streets in search of ingredients, listen to the music player while planning the menu, send messages to your friends or test your knowledge as a foodie in one of your quizzes. It goes beyond other similar games like Cafe World or Pet Society by adding more social multiplayer options like the ingredient neighbor trading system. The slower paced game with the Open Hours setting for scheduling the game makes it perfect for busy gamers.

Health Fitness

Bowflex Max Trainer M3 Review: Right For You?

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Thinking about the Bowflex Max Trainer M3? This is the most affordable Max Trainer model that costs around $ 1200. So obviously it’s very popular.

But is it the right model for you? And how does it compare to the other models?

Here is a brief review of what you need to know about the M3 Max trainer:

Benefits of the Max Trainer M3:

There are some good things about the Max M3 model. First of all, it still has the same basic design as the other models: the hybrid elliptical-ladder-step with arms for the upper body.

So you still use your lower body and even your upper body muscles more when compared to a normal elliptical trainer. This results in more calories burned.

You also get the famous 14 minute high intensity interval training built right into the console. This workout was specially designed by Bowflex to get maximum results in minimal time.

In fact, high intensity interval training workouts (or HIIT for short) have been shown to help you burn calories for up to 48 hours after training.

So if you don’t have a lot of time in your day, but still want to see results, the M3 can get you there.

You also get the calorie burn rate meter (which looks a bit like a speedometer) on the console, which is pretty cool. It’s challenging to see how far and fast you can go while exercising.

The Max Trainer M3 also gives you 8 levels of resistance to add some challenge to your workouts.

How does it compare to other models?

The M3 is the most affordable model, but it does not include some of the more sophisticated options that the M5 and M7 models offer.

For example, the M5 and M7 models come with 16 and 20 levels of resistance respectively, more than what you get with the M3. So you have a little more room to grow with these models.

In addition, the consoles of the M5 and M7 models are backlit. The M3 console is not backlit. So it’s a bit easier to read the consoles on M5 and M7.

You also get a few more high intensity workout programs on the M5 and M7 models like Calorie Goal, Steady Pace, Fat Burn, Calorie Burn, Stairs, and Fitness Test.

And finally, the M5 and M7 come with Bluetooth that tracks your workouts. You can sync this information with the Bowflex app on your phone (the app is free) and keep track of your calories, goals, etc.

So those are some differences between the M3 and the M5 or M7. For many people these are not deciding factors, just a little extra fluff that you may or may not want with your machine.

So it really depends on your budget, goals, and preferences as to which Max Trainer to choose.

But at the end of the day, if you use any of these machines, you’re guaranteed to get an incredible full-body workout. You’ll see results in the mirror faster than you ever dreamed of!